Uenuku 2020


Ko Ruapehu te Maunga
Ko Manganui-ā-te-ao te awa
Ko Uenuku te Iwi

Tihei Mauri Ora!

He makotuku kei te ‘rae’ kei te ‘tihi’ he tohu ora mō te Iwi
When the kotuku (a white heron) is sighted within this area
it is noted as good fortune – a sign of vibrant people.

Uenuku is an indigenous tribe located in the centre of the North Island of Aotearoa (New Zealand). The tribal uri are celebrated as Children of the Rainbow.

In early 2014 the Uenuku Charitable Trust was established by a hui-ā-iwi. Its main purpose is to protect Uenuku identity and assets, and to build a stronger economic, social and cultural base for the people of Uenuku.

The following is a vision supported by long-term strategies to take Uenuku into a vibrant future:

Maranga Mai Uenuku!

The people of Uenuku have the opportunity  to rise up from the challenges of the past and present, from a state of cultural deprivation and from being divided to become a united and thriving people. Together we can create and control our future as an Iwi.

In the year 2020 we will have:

  • Empowered our whānau, hapū, and marae
  • Protected our identity, assets and environment
  • Enhanced our economic wealth, culture, health and social wellbeing.

It is our responsibility to learn from the past, and to plan and prepare for the future. Many will contribute and all will benefit.

The planning process is happening now. We must create a prosperous future in which we can all share. Uenuku 2020 is the development of long-term strategies to realise our vision, to make our dreams reality.

Nāku te rourou, nāu te rourou, ka ora ai tātou, te Iwi.
Together we prosper.

The following 10 key strategies have been identified to assist Uenuku to achieve its vision.

Strategy 1: Culturally strong in te reo me ōna tikanga
Preserve and maintain our Uenuku language and customs.

Strategy 2: Protecting and enhancing our environment
Research, investigate and participate in environmental revitalisation projects within Uenuku tribal region.

Strategy 3: Strong, healthy and vibrant whānau and hapū
The health and wellbeing of our people is paramount.

Strategy 4: Capacity and capability
Build the capacity (people power) and capability (effectiveness) of our whānau, hapū and iwi.

Strategy 5: Ownership and protection of Uenuku assets and resources
Regain ownership and kaitiakitanga of key Uenuku assets and resources and realise the benefits and returns on these assets.

Strategy 6: Strong infrastructures
Strengthen the infrastructures (systems, policies and procedures, planning and monitoring) of Uenuku whānau, hapū and iwi.

Strategy 7: Effective representation
Represent Uenuku interests effectively and efficiently, ensuring always that our mana is upheld.

Strategy 8: Expansive networks
Enhance and expand our relationships and networks with whānau, hapū, other Iwi, government and non-government agencies.

Strategy 9: Economically strong
Pursue commercial and non-commercial opportunities that enhance the wellbeing of Uenuku whānau, hapū and Iwi.

Strategy 10: Making our mark
Brand and market Uenuku as a leader and role model.


Uenuku Tribal Authority Incorporated Strategic Plan